Data visualization is one of the most important data processing stages. Data collection is pointless without a clear and visible benefit and appropriate decision making.
It’s only natural that infographics have become so popular across news portals and social media – they can depict complex information in a simple way. Also data visualization allows merging many information sources in one place. Important if the company’s marketing information is scattered across 4 different platforms and we want to see all of this information in one place.
Google Data Studio is one of the latest Google products in the data visualization industry. This platform can easily be linked with Google Analytics individual databases, Google Ads platforms and other advertising and data solutions. It allows to create custom reports for the needs of any company in a fairly short amount of time.